Felipe Santibañez is a multidisciplinary visual creator
working as a creative director and photographer.
working as a creative director and photographer.
His work moves between the artistic and the commercial,
blending a distinctive aesthetic language with strong
emotional and narrative appeal.
As a creative director, he leads video and photo projects
for brands driven by narrative and visual elegance.
In photography, he explores intimacy and the quiet depth of transient moments, capturing bodies, landscapes, and atmospheres with a sensitive presence and natural light.
He is the co-founder of SIERRA, a creative production house based in Barcelona and Amsterdam.
Felipe leads the company’s creative vision and production strategy, guiding projects from concept to delivery with a balance of artistic direction, operational clarity, and visual consistency.
His approach combines strategic thinking and hands-on leadership to ensure that each production is culturally relevant, visually distinctive, and aligned with SIERRA’s voice.
Driven by creativity and an entrepreneurial spirit, Felipe builds bridges between people, ideas, and aesthetics, always seeking to generate impact through image.
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